Understanding a Social Identity Theory

Dr. Vankadari Gupta

Abstract

The psychology concept of social identity theory investigates how people create a sense of self based on their affiliation with social groupings. An overview of Social Identity Theory, its core ideas, and its consequences for comprehending human behaviour are given in this abstract. It investigates how group membership affects behaviour, intergroup dynamics, and self-perception. It also looks at how social comparison, social categorization, and social identity salience influence people's attitudes and behaviours. Understanding social identity theory may help you get important insights into how groups are formed, how people interact with one another, and how social environment affects how people behave.